Girl Gone Goa

Travel, sex, magic, and cycling in an Indian state

Goa Moment #19: the Tata Nano automobile December 2, 2014

Filed under: Goa Moments,Travel — UR @ 4:00 am

In the neighbourhood I spot a tiny Nano car, designed and manufactured by India’s own Tata Motors.

According to Wikipedia, “The Tata Nano is a city car manufactured by Tata Motors. Made and sold in India, the Nano was initially launched with a price tag of INR100,000 (US$1,600) which was ultimately increased with time. Designed to lure India’s burgeoning middle classes away from two-wheelers, it received much publicity.”

White Tata Nano car parked in Goa, India.

Tata had just introduced this car when I left Goa in 2009. Rumour had it that part of their intention was to get families (father, mother, child, toddler) off motorbikes, and into a safe, steel shell. I wondered how it would affect the already-congested roadways.

What I discovered when I arrived in 2014 was that it was the influx of extra-large SUV vehicles such as Hummers that were really taking up all the space. Some Goa residents, it appeared, were doing very, very well.

More Goa Moments >


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